Privacy policy

Last updated: June 17, 2026

My Useless Buddy operates this store and website, including all related information, content, features, tools, products, and services, to provide customers and visitors with a curated shopping and brand experience. My Useless Buddy is powered by Shopify, which enables us to provide these services.

This Privacy Policy explains how My Useless Buddy, also known as MUB, collects, uses, stores, and discloses personal information when you visit our website, use our services, make a purchase, submit content, communicate with us, or otherwise interact with our store, social media, forms, or related services.

By using or accessing our website or services, you acknowledge that you have read and understood this Privacy Policy.

Personal Information We Collect or Process

When we use the term “personal information,” we mean information that identifies you or can reasonably be linked to you. Personal information does not include information that has been anonymized or de-identified.

Depending on how you interact with us, we may collect or process the following categories of personal information:

  • Contact information, including your name, billing address, shipping address, phone number, and email address.
  • Payment and transaction information, including payment method details, payment confirmation, order history, returns, exchanges, cancellations, and related transaction records.
  • Account information, including username, password, preferences, account settings, and security-related information.
  • Shopping activity, including products you view, add to your cart, add to a wishlist, purchase, return, exchange, or cancel.
  • Communications with us, including customer service messages, emails, form responses, social media messages, feedback, and other information you choose to provide.
  • User-submitted content, including photos, videos, captions, stories, comments, social media handles, and other materials you submit to us for possible review, editing, reposting, marketing, advertising, or brand-related use.
  • Device and usage information, including your device type, browser, network connection, IP address, identifiers, pages visited, links clicked, and how you interact with our website or services.

Personal Information Sources

We may collect personal information from the following sources:

  • Directly from you, such as when you create an account, place an order, submit a form, upload content, contact us, or otherwise provide information to us.
  • Automatically through the website and services, including through cookies, pixels, analytics tools, and similar technologies.
  • From service providers, including Shopify, payment processors, shipping providers, email platforms, analytics providers, cloud storage services, and other vendors who help us operate our business.
  • From third-party platforms, including social media platforms, advertising partners, and other tools you use to interact with our brand.

How We Use Your Personal Information

We may use your personal information for the following purposes:

Providing, Tailoring, and Improving Our Services

We use personal information to operate our store, process payments, fulfill orders, arrange shipping, process returns and exchanges, manage customer accounts, provide customer support, remember preferences, and improve the customer experience.

We may also use personal information to better understand how customers interact with our website, products, content, and brand so we can improve our store, products, marketing, and services.

User-Submitted Content and Community Submissions

If you submit photos, videos, captions, stories, comments, or other content to My Useless Buddy or MUB, we may review, store, edit, publish, repost, share, display, or otherwise use that content in connection with our website, social media, marketing, advertising, products, or brand storytelling, subject to any applicable submission terms, releases, or permissions.

Submitting content does not guarantee that we will use, publish, or respond to the submission. We may choose not to use submitted content for any reason.

Marketing and Advertising

We may use personal information to send promotional emails, show online advertisements, recommend products, announce new products or campaigns, and promote My Useless Buddy or MUB through our website, email, social media, advertising platforms, and related channels.

You may opt out of promotional emails by using the unsubscribe link included in those emails. Even if you opt out of promotional messages, we may still send you non-promotional messages related to orders, accounts, customer service, or legal matters.

Security and Fraud Prevention

We use personal information to help protect our website, customers, business, and services. This includes detecting, investigating, or taking action regarding possible fraudulent, illegal, unsafe, or malicious activity.

If you create an account, you are responsible for keeping your account login information secure. We recommend that you do not share your username, password, or other access information with anyone.

Communicating With You

We may use personal information to respond to inquiries, provide customer support, communicate about orders, process requests, and maintain our business relationship with you.

Legal and Business Purposes

We may use personal information to comply with applicable laws, respond to lawful requests, protect our rights, enforce our terms or policies, resolve disputes, participate in legal proceedings, and operate or protect our business.

How We Disclose Personal Information

We may disclose personal information in certain circumstances, including:

  • With Shopify, vendors, and service providers who help us operate our store, including payment processing, website hosting, order fulfillment, shipping, email, analytics, marketing, customer support, cloud storage, and fraud prevention.
  • With business and marketing partners who help us advertise, market, or promote our products and services.
  • When you direct, request, or consent to our disclosure of certain information, such as when using social media tools, third-party integrations, or shipping services.
  • With affiliates or members of our business group, if applicable.
  • In connection with a business transaction, such as a merger, acquisition, financing, reorganization, sale of assets, or bankruptcy.
  • When necessary to comply with legal obligations, respond to subpoenas, search warrants, court orders, or similar requests, enforce our policies, or protect the rights, safety, and property of My Useless Buddy, our customers, or others.

Relationship With Shopify

Our store is hosted by Shopify. Shopify collects and processes personal information about your access to and use of our store in order to provide and improve Shopify’s services.

Information you submit through our store may be transmitted to and shared with Shopify and other service providers, including providers located in countries other than where you reside, in order to provide and improve our services.

Shopify may also use certain information collected from your interactions with our store, other merchants, and Shopify to support enhanced features, analytics, security, fraud prevention, and advertising-related services. In some circumstances, Shopify may be responsible for processing your personal information, including responding to certain privacy rights requests.

To learn more about how Shopify uses personal information, you may review Shopify’s Consumer Privacy Policy and Shopify Privacy Portal.

Cookies and Similar Technologies

We and our service providers may use cookies, pixels, tracking technologies, analytics tools, and similar technologies to operate our website, remember preferences, understand how visitors use our services, improve our store, and support marketing and advertising.

Depending on where you live, you may have rights to control certain cookies, targeted advertising, or data-sharing practices. You may also be able to adjust cookie settings through your browser or device.

Third-Party Websites and Links

Our website or services may include links to third-party websites, platforms, apps, or services. We are not responsible for the privacy, security, accuracy, or practices of third-party websites or platforms that we do not control.

If you interact with us through social media or other third-party platforms, your activity may also be subject to those platforms’ own terms and privacy policies.

Children’s Data

Our services are not intended for children under the age of majority in their jurisdiction, and we do not knowingly collect personal information from children.

If you are a parent or guardian and believe a child has provided personal information to us, please contact us so we can take appropriate steps, including deletion where required by law.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we “sell” or “share,” as those terms are defined by applicable law, personal information of individuals under 16 years of age.

Security and Retention of Information

We use reasonable safeguards designed to protect personal information. However, no system, website, transmission, or storage method is completely secure. We cannot guarantee perfect security.

We retain personal information for as long as reasonably necessary to provide our services, maintain records, process transactions, comply with legal obligations, resolve disputes, enforce agreements, protect our rights, and operate our business.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights regarding your personal information:

  • Right to access or know the personal information we maintain about you.
  • Right to delete certain personal information.
  • Right to correct inaccurate personal information.
  • Right to portability, where applicable.
  • Right to opt out of sale, sharing, or targeted advertising, depending on applicable law.
  • Right to manage communication preferences, including unsubscribing from promotional emails.

These rights are not absolute and may apply only in certain circumstances. We may need to verify your identity before processing a request.

You may exercise available rights by contacting us using the contact information below or by using any privacy tools made available through our website or Shopify.

We will not discriminate against you for exercising your privacy rights.

Global Privacy Control and Do Not Track

Depending on where you live, if you visit our website with the Global Privacy Control opt-out preference signal enabled, we may treat that signal as a request to opt out of certain data sharing or targeted advertising for that browser or device, as required by applicable law.

Other than Global Privacy Control where required, we do not currently respond to “Do Not Track” signals.

International Transfers

We may transfer, store, and process personal information outside the country where you live.

If required by applicable law, we will rely on appropriate transfer mechanisms, such as standard contractual clauses or other recognized legal safeguards.

Complaints

If you have concerns about how we process personal information, please contact us using the information below.

Depending on where you live, you may have the right to appeal our decision or lodge a complaint with a local data protection authority.

Intellectual Property and Brand Ownership

All My Useless Buddy and MUB brand names, logos, designs, artwork, graphics, illustrations, slogans, taglines, characters, product designs, website content, social media content, photographs, videos, written materials, and other creative assets are owned by or licensed to My Useless Buddy unless otherwise stated.

MUB™, My Useless Buddy™, MUB Bums™ and Under the Same Sun™ are trademarks or claimed trademarks of My Useless Buddy. All related names, logos, characters, graphics, designs, slogans, and brand elements may not be copied, reproduced, modified, distributed, displayed, sold, or used for commercial purposes without prior written permission from My Useless Buddy.

Nothing on this website grants any license or right to use any My Useless Buddy or MUB trademark, artwork, design, logo, slogan, content, or other intellectual property without written permission.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, services, technology, legal obligations, or business operations.

When we update this Privacy Policy, we will revise the “Last updated” date above and provide notice where required by law.

Contact

If you have questions about this Privacy Policy, our privacy practices, or your privacy rights, you may contact us at:

Email: myuselessbuddy@gmail.com
Mailing Address: 27 Antioch Ct. New Castle, DE 19720